One of our more unique jobs going through the studio a short while ago was for one of our clients Osprey Packs, who are a backpack production company. The agenda behind the tour bus was for them to push themselves out into other markets in particular mountain bikers, cyclists. In the past Osprey have solely focused around the climbing and mountaineering sector, which has always been a reflection on the quality and robustness of the backpacks that they produce. Therefore eatsleepthink design were set out with a brief for us to produce a graphic design to go on the supplied bus. This should focus around the fact that the tour bus would be touring many cyclist sites across the UK, therefore we produced graphics which focused around the backpack with colour flowing from the backpacks creating the effect of cyclist moving whilst also giving us the opportunity to add some colour into the design. This can been seen throughout the graphics of the Osprey Tour Bus, as displayed below.
I'm sure you will agree that this looks great and that the graphics detail everything needed and meet the brief set out by Osprey without going over the top and filling the bus with too much information or imagery. We were really pleased with the results of this project and really enjoyed the opportunity to produce something at the forefront of our clients new business venture.
We would love to hear what you think of this, and maybe you have seen this driving around or parked up at a cyclist attraction somewhere in the UK.
Matt
A bus at its finest! Who owns this one, btw? Vehicles like this should not look dull and boring. They should have nice detailing and engines for you to travel with confidence. =)
Posted by: Tobias Thrash | 28 July 2011 at 21:31
Guys... the artwork on the vehicle looks awesome!
Massive pat on the back!
Posted by: Nayan Patel | 28 July 2011 at 22:23
Wow. I've been reading your stuff for about a year now and this is basically the only sh*t I dont agree with. Give atleast a little credit where credit is due. Kobe got his ass kicked by this so called fluke. So what? Chill out. No one said the Rockets were the best team.
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